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TELUS' TELUS Digital and Cresta Partner to Deliver AI Agents and Augment Human Agents to Elevate Customer Experience

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TELUS' (T.TO, TU) TELUS Digital Monday said it has partnered with Cresta to boost AI capabilities.

TELUS Digital, under the partnership, will introduce prospective and current enterprise clients to Cresta's customer experience AI platform and serve as a preferred implementation partner. Enterprises that choose to deploy Cresta will contract directly with Cresta for the platform and engage TELUS Digital for implementation, integration, change management, managed services or other professional services, it said.

"TELUS Digital brings engineering expertise and the experience of operating contact centers at scale to implement and optimize Cresta's customer experience AI platform, giving global brands an AI solution that analyzes every interaction, deploys AI agents, and augments frontline teams," the company said in a statement.

U.S.-listed shares of TELUS were last seen up 0.9% at US$12 in pre-market trading.

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