On Holding's (ONON) US-listed shares were up pre-bell Tuesday after the Swiss sportswear company outlined its mid-term financial targets and growth strategy and reiterated its outlook for 2026.
The company is targeting high-teens constant-currency net sales growth for the 2026-2029 period and sees corresponding absolute net sales reaching at least 5.6 billion francs ($6.84 billion) in 2029 at current foreign exchange rates.
On's New York Stock Exchange-listed shares were up 6.2% in premarket activity. The stock has lost 41% in value so far this year.
The company is looking to achieve a gross profit margin of more than 65% in the three-year period. On is aiming for an adjusted earnings before interest, taxes, depreciation and amortization margin north of 22% by 2029, resulting in a targeted adjusted EBITDA compound annual growth rate of above 20% for the three years.
For 2026, the company continues to expect constant-currency net sales growth in the low-20% range, a gross profit margin of at least 65%, and an adjusted EBITDA margin between 19.5% and 20%.
For the third quarter, the company expects sales to rise around 17% on constant currency terms, reflecting "disciplined" sell-in execution in its wholesale channel, as well as "continued strong momentum" in its direct-to-consumer channel, it said in a statement Tuesday. The sneaker maker expects to receive up to $65 million in tariff refunds, which will help boost its reported gross profit for the quarter.
"Our outlook firmly establishes On as a high-quality earnings compounder," Chief Financial Officer Frank Sluis said. "The demand is premium and multi-dimensional, with strength across all verticals and every region and every channel contributing."
The company's board authorized its first share repurchase program, allowing the company to buy back up to $1 billion of its class A shares through the end of 2029.
Last week, On marked its entry into the soccer market by signing on French star Kylian Mbappe, following the end of his contract with sportswear giant Nike (NKE) earlier this year. Mbappe will be involved in the development of soccer footwear and apparel and will also serve as a global ambassador for On, the company said at the time.
Earlier this month, Lululemon Athletica (LULU) lowered its full-year outlook amid challenging market dynamics and continued pressure on the athletic apparel retailer's brand. Nike is scheduled to report its fiscal first-quarter results Oct. 1.



