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Market Chatter: Hyundai Motor Line Up New Subscription Plans to Boost Recurring Revenue

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Hyundai Motor Company (KRX:005380) is expanding its monthly vehicle-related subscription plans for features and components to accelerate its recurring revenue beyond vehicle sales, the Korea JoongAng Daily reported Tuesday.

Hyundai Motor plans to launch a pilot electric-vehicle battery subscription program in October, while Tesla Korea plans to launch its Full Self-Driving Supervised driver assistance feature as a monthly subscription in August.

The services include subscriptions for electric vehicle batteries, software, and maintenance services, which lower the upfront ownership costs and create new long-term income streams.

Hyundai Motor did not immediately respond to a request for comment from.

(Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.)

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