Amazon.com's (AMZN) cloud-computing unit is investing $1 billion in a new unit focused on helping customers co-develop and deploy agentic artificial intelligence tools in a matter of days.
Amazon Web Services said Tuesday the AWS Forward Deployed Engineering, or FDE, unit consists of experienced engineers embedded with customers to help them build and deploy production AI systems with their data, governance, and processes.
"Unlike traditional consulting that assesses, recommends, and treats each deployment as a standalone project, AWS FDE builds for the long term," Francessca Vasquez, vice president of frontier AI engineering and services at AWS, said in a statement. "Customers leave AWS FDE deployments with both new solutions and new engineering capabilities."
AWS FDE is already working with customers, including the National Basketball Association, Southwest Airlines (LUV), Cox Automotive, and the National Football League, the company said.
Customers are expected to become self-sufficient when deployment is completed in days, not months, Vasquez said.
"Along with agentic systems running in their own AWS environment, (customers) gain lasting AI skills, workflows, and patterns they can use to innovate independently," Vasquez said. "Deployments are structured around shared goals and business results, not billable hours."
AWS FDE engineers helped the NFL build tools such as NFL Fantasy AI and NFL IQ, which allow fans to interact with NFL data, according to the statement.
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