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Omnicom扩大与Adobe的合作,以提供人工智能代理运营模式解决方案

-- 宏盟集团 (OMC) 周二宣布,将扩大与 Adobe (ADBE) 的全球合作伙伴关系,共同开发一款企业级、行业专用的 AI 智能体运营模式解决方案。 宏盟集团表示,将把旗下营销和销售平台 Omni 及其智能体框架与 Adobe 的企业营销和创意技术栈整合,以打造这一解决方案。 据该公司称,未来 12 个月内,宏盟集团将在五大主要应用场景中开发并部署该解决方案,包括端到端客户体验、全渠道规划、完整创意工作流程、.com 和电子邮件。 该公司表示,该解决方案将实现 Adobe 产品、Omni 的互联平台层及其智能体基础设施之间的流畅数据交换,从而在企业级规模上实现预测性增长。

Price: $78.09, Change: $-0.41, Percent Change: -0.52%

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