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研究快讯:拉马尔广告公司:第一季度业绩超预期,得益于强劲的全国广告需求

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-- 独立研究机构CFRA向提供了以下研究报告。CFRA分析师的观点总结如下:Lamar Advertising Company (LAMR)公布了2026年第一季度财报,营收为5.28亿美元(同比增长4.5%),超出市场预期500万美元,但环比下降11.4%,因为第一季度通常是户外广告的淡季。经收购调整后,营收同比增长3.9%,连续第20个季度实现同比增长,展现了公司在各个市场周期中持续的运营势头。我们认为,持续的营收增长和强劲的客户需求将巩固LAMR在户外广告领域的市场地位。管理层强调,本地和全国客户的需求都很强劲,其增速接近此前发布的2026年调整后营运资金(AFFO)每股摊薄收益预期上限。资本支出同比增长10.9%至3300万美元,但数字广告牌支出同比下降18.3%至1300万美元,表明本季度公司在数字化扩张方面采取了更为稳健的策略。我们相信,积极的增长势头和强劲的客户需求将使LAMR在2026年之前保持持续增长势头。

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