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摩根士丹利称,StubHub在客户获取方面的投入预计将在2026年放缓。

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-- 摩根士丹利周一发布的一份报告指出,StubHub (STUB) 在客户获取方面的投入预计将在 2026 年放缓,这将支撑其全年调整后息税折旧摊销前利润 (EBITDA) 同比增长率达到约 70% 至 80% 的预期。 摩根士丹利表示,随着公司营销力度的放缓,StubHub 可以更稳步地提升市场份额和利润率,从而在基本假设下,支撑其 2026 年至 2029 年三年营收和 EBITDA 复合年增长率分别达到 7% 和 13%。 摩根士丹利指出,该公司目前占据北美二手票市场 45% 的份额,并补充说,由于多家竞争对手可能限制其利润率增长并压低成交率,因此,摩根士丹利仍然认为二手票市场竞争激烈,并对 2026 年以后的增长持更为谨慎的态度。 摩根士丹利表示,受国际足联世界杯的推动,其对2026年StubHub的预期和市场普遍预期均有显著上行空间,并认为该赛事有望为今年的增长贡献约4%。 该行首次对StubHub进行评级,给予“中性”评级,目标价为8.25美元。

Price: $7.24, Change: $+0.09, Percent Change: +1.26%

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